Client:
LogiTech AI
Challenge:
LogiTech AI created an AI-powered solution to optimize supply chain logistics, including route planning and inventory management. Despite having a strong technical solution, they struggled to communicate the benefits to logistics managers and procurement officers who were concerned about implementation complexity.
Our Solution:
We launched a multi-channel marketing campaign that included webinars, blog posts, and targeted email outreach. The content focused on how LogiTech AI’s solution could cut transportation costs and improve delivery times. Additionally, we offered product demos and free trials to prospects, allowing them to experience the tool’s benefits firsthand.
Results:
50% increase in inbound demo requests following a series of educational webinars.
20% growth in client acquisition rate after implementing a free trial program.
Closed 3 long-term contracts with major logistics companies, generating $500,000 in new annual revenue.